New Wave Of Online

Assembled by a team of iGaming professionals with vast experience in gambling products development, operations, eSports, and marketing, UltraPlay is a trusted partner for delivering superior software and odds products to its customers.

Innovation

New ideas for better solutions

Security

Mitigating risks and threats

Expertise

Specialized knowledge and skills

Sportsbook
Platform
Our bespoke sportsbook, created and operated by industry professionals for more than 10 years. Extensive coverage and control.
100+ SPORTS 70 000+ LIVE EVENTS EACH MONTH 3000+ BETTING MARKETS
Esports
iFrame Integration
A seamless merge of casino and Esports
iGaming
Platform
Remain in control and leave maintenance to us. Trusted by the leading online operators worldwide.
#1 CRYPTO GATEWAY 50+ IGAMING BRANDS 13+ YEARS OF EXPERIENCE
SPORTSBOOK
iFrame Integration
A seamless addition to your website, optimized for flexibility and customization. Integrate to your platform, and have it hosted and managed by our team of industry proven professionals.
RESPONSIVE AND EASILY CUSTOMIZABLE
Payments
Platform
Easily manage your users' payments. Offering all type of payments and currencies. Skyrocket your productivity and profits with little to no effort.
Anything from fiat to crypto betting
AFFILIATE
PLATFORM
A comprehensive set of tracking, reporting, and commission management all in one place. All for a fraction of the market price.
EQUIP YOUR BUSINESS WITH OUR TAILORED SOLUTION
KYC
& RISK
Remain compliant with local and global regulations. Have a peace of mind knowing we will counter any risky players.
CHOOSE RESPONSIBLE GAMING

Our partners and clients

Our partners and clients


UltraPlay is one of the most interesting aggregators of content on the market at the moment. Their dedicated eSports focus opens up a whole new audience for us at Habanero, allowing us to showcase our games in front of many new players. Their geographical reach also fits our own ambitious plans to expand. We are looking forward to partnering with them and exploring new business opportunities together.

I have been working with UltraPlay for the last 3 years. I am amazed by the professionalism and dedication to quality. In light of the eSports market growing, I would like to stress that UltraPlay manages to be at the forefront of all the events happening in the space. I am proud to be a part of this partnership. - Max Krupyshev CEO of CoinsPaid

UltraPlay’s early adoption of Bitcoin plays a vital role in our partnership as we share the same passion for cryptocurrencies and betting with them. Allowing users to wager with different altcoins gives us a great advantage in the very competitive market. UltraPlay’s all-in-one solution is backed by complex data they are operating with on a daily basis as well as cutting-edge technology and years of experience on the market.

WINBET is a brand that has always tried to offer the very best and diverse content to its clients. In adding eSports to our betting portfolio, I saw an opportunity to expand our market share by satisfying a newly emerging client demand, while continuing to follow our “brand way”. In order to achieve our goals we knew we had to find a reliable business partner, with a proven and successful product. I am very pleased that we found that partner in UltraPlay and I believe that this is the beginning of a long and very successful partnership. - Tsvetin Yordanov, WINBET’s CEO

UltraPlay is an experienced eSports-oriented and crypto-friendly iGaming solutions company. Gamblerspost is a proud partner of this multi-awarded leader in the European gambling market.

Over the last six months eSports has come into the fore as a major revenue driver in the industry and a key tool for attracting new demographics. Integrating UltraPlay’s world-class eSports product will enhance the variety of content we offer our operator partners and meet demands for new and engaging betting options. - Bobby Longhurst, Pronet Gaming CCO

AffPapa praises the presence and high-quality product mentality of UltraPlay. With their up-to-date solutions and innovative approach to the industry they've built a strong army of loyal customers. We value partnerships with such companies and are more than confident that this cooperation will bring decent value to both of us.

We have been pleased to collaborate with UltraPlay’s team. They are proactive, and efficient, making the deployment process a breeze. They tailored the product specifically to what we needed which helped us gain an even greater competitive edge. The transition was seamless and we’re already seeing improvement in user retention and engagement.

UltraPlay has played a pivotal role in the development of SolisBet and our products. Their team is committed to fast and precise launching, and they were always available in case we encountered any issues. We’ve been working with them for a while now and have not been let down once!

Through UltraPlay’s wide variety of iGaming solutions, as well as their expertise, we’ve been able to position Betador as a leading operator in the industry. They took over all of the tedious processes and just let us do what we do best. Strongly recommend.

As a long-standing land-based casino, ELITBET was looking to entrust our online platform to an experienced provider who would allow us to tailor it according to the Bulgarian market. We’re extremely happy with how we’ve worked together - anything from launching to support to communication went smoothly.

Award-Winning

Award-Winning

eSports Innovator of the Year

2023

eSports Betting Supplier&eSports Company

2022

Best Esports Provider in the Baltics

2022

Best use of Technology

2021

eSports betting software of the year

2021

eSports supplier of the year

2021

Best Esports Provider in the Nordics

2020

eSports betting supplier

2020

ICE landmark awards

2020

Best eSports betting software

2020

eSports betting supplier

2019

Best overall eSports service provider

2019

Best overall eSports service provider

2019

Best Esports Provider in the Baltics

2019

Best eSports betting solutions provider

2019

Best B2B digital product solution

2018

Innovative product

2018

News & Events

News & Events

Tuesday February 20, 2024

UltraPlay Awarded Esports Innovator of the Year at the IGA

UltraPlay, a leading iGaming provider, was recently awarded with Esports Innovator of the Year at the annual International Gaming Awards. The event was held at the beginning of February at the prestigious Savoy Hotel. Mario Ovcharov, CEO, was present to receive the award and express the company’s gratitude.

Wednesday February 14, 2024

The Blueprint Of A Great Casino Platform

As a leading casino platform provider, UltraPlay offers valuable insights into what constitutes a truly exceptional online casino. With over 10 years of experience in the iGaming industry and a collection of awards, we understand the nuances that elevate a casino platform from good to great. At UltraPlay, we partner with top-tier operators, supplying them with advanced iGaming software customized to meet their unique needs. Here’s our perspective on the key elements that make a great casino.

Tuesday January 23, 2024

Starting a Crypto Casino: The Basics

As the creator of the first crypto casino back in the early 2010’s, UltraPlay has gathered extensive industry knowledge and insights on the topic. Crypto casinos are not only redefining online gambling but also offering unprecedented opportunities for entrepreneurs. As you consider venturing into this domain, understanding the intricacies of crypto casinos becomes vital. This comprehensive guide aims to unfold the layers of crypto casinos, their operational dynamics, and their burgeoning prominence in the online gambling world.

Monday January 15, 2024

UltraPlay: Finalist at the International Gaming Awards 2024

UltraPlay is proud to announce being shortlisted in four distinguished categories at the upcoming International Gaming Awards (IGA) 2024.

Wednesday January 10, 2024

White Label Solution vs Turnkey Solution

Are you curious what is the right fit for your iGaming business between a White Label Solution and a Turnkey Solution? In this article, we elaborate on the pros and cons of both and help you discover the right course of action for your online casino.

Tuesday December 19, 2023

UltraPlay’s 2023 Review: A Year of Triumphs and Innovation

As the year comes to a close, it’s time to reflect on the incredible journey UltraPlay has had in 2023. From industry recognitions to groundbreaking partnerships and notable awards, it has undeniably been a year of triumphs and innovation for us.

Our Team

Our Team

Mario Ovcharov

CEO

[email protected]

Peter Ivanov

Head of Trading

[email protected]

Daniel Miller

Business Development Director

[email protected]

Borislav Borisov

Head of HR

[email protected]

Marina Marinova

PR Specialist

[email protected]