UltraPlay is thrilled to announce the first step of its enhanced brand identity – its new logo. It comes as a continuation of the UltraPlay’s 10 year anniversary that was celebrated earlier this year. Lyubomira Petrova, Chief Marketing Officer at UltraPlay has commented: “In 2020 the company turned 10 years on the global gaming industry. […]

We are proud to be among the Industry Community Awards 2020 Finalists in two categories: Sustainable Business Award Operating a Sustainable business is key to any successful company, the value in delivering sustainable growth and shared values to your customers and the communities around a business is vital. Keeping a legal and social license to […]

UltraPlay has been shortlisted in the Esports Supplier of the Year category of the SBC Awards 2020. Lyubomira Petrova, CMO at UltraPlay has commented: “We are excited to be shortlisted once again for our leadership in eSports betting. Our unbeatable dedication towards this specific gambling vertical can be seen throughout the past 6 years, as […]

Innovation is something you create before the need for it was born. That’s why it’s so risky in the beginning. When UltraPlay started offering eSports back in 2014, it was perceived as that – unreliable and risky, as we were the first in many ways. Now eSports is no longer perceived as a niche gambling […]