UltraPlay is thrilled to announce the first step of its enhanced brand identity – its new logo. It comes as a continuation of the UltraPlay’s 10 year anniversary that was celebrated earlier this year.

Lyubomira Petrova, Chief Marketing Officer at UltraPlay has commented: “In 2020 the company turned 10 years on the global gaming industry. It’s the perfect moment to reflect on what’s been done and what would be our next decade’s goals. When it comes to brand identity, it’s this cornerstone of every company that sets the tone of who we are and what are our values, vision, and mission so that everyone in the company works as a winning team. That was our main idea when deciding to enhance our logo – to highlight our upwards direction and present our aim for the continuation of the excellence we bring to the iGaming industry.”

The logo will be followed by the release of the redesigned corporate website that is going to be announced soon.

UltraPlay is unveiling that the new website will perfectly represent its brand identity and its mission to deliver the highest quality products and services that create excitement for online operators and third party providers. Created with the latest UX/UI trends, the new website will be easy to navigate, through its dynamic presentation of the company’s products, and services, as well as catching the latest news from UltraPlay’s media awareness.