Wednesday April 20, 2022


UltraPlay after ICE 2022 and IGA: a Great Show and an Award

The multi-awarded eSports betting provider, UltraPlay won eSports Company of The Year – its 3rd International Gaming Award (IGA).

IGA is traditionally held a day before ICE London, celebrating the achievements and innovations of the leading companies in the gambling industry.

The 15th edition of the International Gaming Awards ceremony took place on April, the 11th at The Savoy Hotel, in London, in front of a live audience.

Mario Ovcharov, CEO of UltraPlay expressed his gratitude to IGA and UltraPlay’s team: “I would like to thank the International Gaming Awards for this prestigious accolade and our team for their hard work and dedication.  It is a great honor for us to be acknowledged for our leading position as an eSports Company.”

This year UltraPlay participated in the biggest show of the iGaming industry, ICE London 2022, that took place from 12th to 14th of April at Excel London. The company was a Headline Sponsor at The Esports Arena.         There was a spectacular tournament during ICE 2022 and many visitors joined the Arena, betting on their favorite players. The winner left the show with a brand new PlayStation 5.

The company’s team of iGaming experts presented the company’s latest product developments and innovative solutions to all of the online operators, sportsbooks, and iGaming companies.

Visitors of the Esports Arena had the opportunity to experience next generation technology with HYPERVSN’s holograms positioned in the arena and join behind-the-scene tours of a real eSports production layout on board the HyperX Esports Truck aka ‘Big Betty’.

Attendees learned how they could best utilize the exciting market opportunities with keynote speeches from the Head of Trading at UltraPlay, Peter Ivanov. He gave a presentation on the topic “Esports Evolution: Still “Next Big thing” or “Mainstream already” and the CEO of UltraPlay, Mario Ovcharov, who spoke about “Running a betting business in 2022: Insights”.

UltraPlay once again attracted great interest and the growing number of online operators using the company’s products confirms its leadership position as a global B2B eSports betting solutions provider.


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