Friday March 5, 2021


UltraPlay and The Betting Coach Group announce a media partnership

new partnership-UltraPlay and The Betting CoachUltraPlay, a leading provider of B2B products and services for global gaming companies, and The Betting Coach, the news and marketing-oriented website for the sports and gaming markets, have formalized their new strategic partnership.

Both companies will work closely together to successfully promote themselves across national and international iGaming markets.

The Betting Coach’s goal will be to structure and share news and social marketing through its media channels.

The newly signed partnership will unfold its effects in the coming days and it will benefit the many users affiliated with both companies who will be able, on the occasion, to take advantage of interesting news and commercial advances for the development of their business.

Further details on the partnership will be made official in the coming weeks.

Domenico Dragone, CEO of The Betting Coach, said:

“We are proud to announce this new collaboration with UltraPlay! We are talking about a really interesting and innovative business idea that struck us immediately.

This company offers interesting services and high-performing products for the iGaming market, we are sure that with this collaboration we will be able to create together important content for the global market.

Lyubomira Petrova, CMO at UltraPlay, said:

“We are excited to welcome The Betting Coach as our new media partner.

Their extensive coverage of the iGaming industry with high-quality news and content makes it a perfect place for UltraPlay to share what’s new and exciting  from our company as well as our broad network of business partners from across the globe.”


The Betting Coach – founded in 2015 in Italy – is specialized in social marketing and the online promotion of products and services.

Through a combination of organic growth and mergers and acquisitions, The Betting Coach has rapidly evolved over the past few years to become one of the largest b2b news and marketing networks in the world.

For years the Group has been the main point of reference for the business of 48 companies, around 350 delegates, and over 400,000 geolocated users mainly in the areas of Europe and the United States, focused on the business of betting, casinos, cryptocurrencies, trading, and other solutions interesting.

Its young and dynamic team has been a protagonist of the global gaming scenario for years and uses its skills to create networking opportunities for all connected partners.


UltraPlay is a multi-awarded betting provider, founded in 2010, offering a turn-key platform to online operators worldwide. The company focuses on sports and eSports betting, live betting, white-label, online casino, and blockchain technology.

Assembled by a team of iGaming professionals with vast experience in betting product development, operations, eSports, and marketing, UltraPlay is a trusted partner for delivering superior sports software and odds products to its customers.